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R.M.F-23.022.08 TBR / Tania Blanco

Material: Cotton fabric, acrylic paint
Context: Anti-logo attempt
Year: 2023
Place: London, UK
Artist: Tania Blanco

The YOUR AD HERE (YAH) antilogo bag is ironically echoing billboard ads looking for clients to place their brand advertisements.  The bag as well intends to help the carrier to earn an extra income carrying somebody´s advert.

YAH reminds logo maniacs that companies should be paying their customers for wearing their logos, and not the other way round.  YAH questions the nature of contemporary brands and their symbolic weight and function that was artificially designed and marketed to push mass consumption.